You can use Photoroom's Product Animator to create short, silent product videos based on a product photo. These are ideal for showing a product in a realistic scene, without the more advanced features you can get with Video Ad Maker, such as AI voice-over.
Note: Product Animator was previously named Video Generator.
How it works:
You provide up to 4 reference images to use as a starting point. You can upload them or choose images that already exist in Photoroom.
You use the Product Animator settings to set your preferences.
Photoroom generates a short video based on the source images and the chosen settings.
You can then download the video to use in other applications.
In this article, we provide a general overview of the tool and explain its settings. For step-by-step instructions, see Workflows in Related content (below).
Ways to access Product Animator
Product Animator is available:
As a standalone tool (from AI Tools on mobile, Explore on the Web App)
From the Generate video option on the context menu for designs and images generated by AI tools
From the Generate video option on the Review and edit screen, which is the last stage of editing when using the standalone AI tools
From the export screen (Android only).
Settings for Product Animator
When you access the Product Animator tool, use the following settings to guide Photoroom.
Reference images
Template
Aspect ratio
Prompt.
We describe each of these settings in the sections below.
Reference images
Product Animator needs at least one reference image to work from. For added product accuracy (fidelity), you can use up to 4 images, each showing the product from a different angle. This helps Photoroom to create a video that is a better representation of your product.
You are either prompted to add images or you can select an existing reference image and then add more.
When adding images you can:
Upload a photo
Select from recent uploads or AI generated images
Choose an image that already exists in Photoroom
Take a photo and upload it (mobile only)
Use an AI tool to generate an image (mobile only).
To learn about adding images, see:
Template
Photoroom has templates that control the motion shown in the video. There are many pre-made templates available, all organized into categories.
When you choose a template, select an appropriate category, view the previews, and select the template that best matches the motion you want.
Aspect ratio
This is sometimes labeled as Size. Use it to set the aspect ratio (dimensions) of the video, such as portrait or landscape. This setting works in the same way as aspect ratio for images. For more information, see Set the Aspect Ratio of AI images.
Prompt
Use the prompt field to describe what you want (and don't want) to see in your video. You can describe color schemes, mood, lighting, shadows, anything to help the AI understand what you're trying to achieve.
Tip: See our Write more effective prompts for AI article.
After generating a video
When you have generated a video you are happy with, you can Save it to your device (or Download if you're using the Web App). You can then use the video file in other applications.
Related content
Workflows
Ways to access the Product Animator tool:
iOS:
Create a video from an AI tool image (iOS).
Android:
Create a video from an AI tool image (Android).
Web App:
Create a video from an AI tool image (Web App).